JASON SCALES CAMPAIGN
The Jason Scales Campaign is one of the projects I am most proud of because it circumferences everything I love about branding. Branding is what separates graphic designers from the art world; we become advisors or marketing strategiest to businesses. Jason Scales is running for a seat on the school board of Rutherford county in Tennessee. His campaign slogan is “Better Together”. Scales tasked me to conceptualize a logo and marketing pieces to go along with “Better Together” as a way to differentiate him from his opponents. I designed a logo, one page website, a handout, a Facebook page cover photo, and a yard sign. Here is a link to the one pager.